Under the terms of the deal, the gaming content and technology provider will have prominent signage throughout the stadium year-round, including in-stadium, on the concourse and in-game branding. Additional features will include in-game promotion and game-day activations.

To read the full article, visit iGB North America.

Original article: https://igamingbusiness.com/marketing-affiliates/marketing/aristocrat-gaming-partners-new-england-patriots/

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