The December revenue haul beat the existing Kansas record of $14.4m in October by 39.6%. It was also 95.2% ahead of $10.3m in December 2022 and 125.8% higher than $8.9m in November of 2023.
Online betting generated $19.2m of all revenue in December, with retail wagering bringing in the other $808,961.
As for handle, players spent a total of $259.7m during the month. This was just short of the record $260.9m bet in November but 40.4% higher year on year.
Consumers bet $249.1m online in December and a further $10.6m at retail sportsbooks across Kansas.
Boot Hill leads online in Kansas
Looking at individual operators, Boot Hill Casino and DraftKings remained out in front in the online market. Revenue from the partnership totalled $8.5m from a $103.8m handle.
Kansas Star and FanDuel placed second with $7.2m off $86.5m, then Kansas Crossing and BetMGM with $3.0m from $22.6m.
As for the retail segment, Hollywood Casino at Kansas Speedway was again the leader. The venue posted $545,035 in revenue and a $7.8m handle.
As was the case with the online market, Kansas Star and FanDuel also ranked second in retail terms. Retail revenue at Kansas Star hit $208,110 and handle $1.8m.
Boot Hill and DraftKings placed third with $42,507 off $417,104.
Kansas collected $2.0m in sports betting taxes during the month. Some $1.9m came from online betting and $80,895 retail.
Year-to-date handle surpasses $1.00bn
Looking at the fiscal year to date, total handle amounted to $1.16bn. This includes $1.11bn from online and $52.9m retail.
As for revenue, this amounted to $63.1m. Online betting contributed $59.3m to the total and retail wagering $3.8m.
Tax for the fiscal year to date reached $6.3m.
Original article: https://igamingbusiness.com/sports-betting/kansas-smashes-betting-revenue-record-december/
