The first dashboard in the Slot Trumps series explored the emerging Brazilian market and now the focus shifts to Romania.
This highlights some key differences in player preferences. Brazilian consumers tend to stake more on high volatility games, whereas Romanian players prefer medium volatility slots.
Do Romanian players prefer slots from the casino floor?
They also flock towards games they already know. The licensing regime for online only entered into force in 2016 and there’s a clear preference for slots from the casino floor.
Titles with classic themes and fewer slot features tend to perform best, the dashboard shows.
Tried-and-tested base game features, such as scatters, multipliers and wilds, also tend to engage players most effectively.
Slot Trumps shows the power of the buy feature
While feature-rich games are perhaps not right for the market, EveryMatrix’s data shows there is appetite for free spins and buy features in Romania. Those playing slots with a buy feature tend to bet less frequently, but for higher than average bet sizes.
“Sweet Bonanza and Gates of Olympus [both Pragmatic Play] demonstrate this effect as they rank 3rd and 11th in the top 20 games by number of sessions, but are 12th and 16th when ranked by total amount of bets and have much greater average bet sizes,” EveryMatrix notes.
EveryMatrix analyses data collected through its aggregation platform SlotMatrix for each market’s Slot Trumps card.
By assessing game and studio performance over a 90-day period, it provides unique insights into what content works in each different market. A new country report will launch each month.
Original article: https://igamingbusiness.com/gaming/online-casino/everymatrix-slot-trumps-romania/
