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aming Innovation Group (GiG) has appointed Martin Collins as the new Director of Sales and Business Development. He will be tasked with overseeing the company’s sales, business development and marketing teams.
Prior to this new position, Collins worked as Director of Talent Acquisition since joining GiG in 2019, before being promoted to Director of Business Development.
Ben Clemes, CCO and MD of Platform at GiG, said: “Martin has been with GiG for over two and a half years, working as Director of Business Development. Within that time he has helped to empower the organization to grow and drive revenue. I am excited to announce Martin’s additional responsibilities and have every confidence that aligning the three teams will have a positive impact on our commercial pipeline.”
Collins has over two decades of experience working within digital markers, 12 of them spent within the gaming sector.
“I am very much looking forward to the challenge and working across the organization to deliver success to GiG,” said the new Director of Sales and Business Development.
Moreover, Collins has described the combined sales and marketing components as an opportunity to drive “even more synergy” across GiG and a way in which to align their operations.
Commenting on the role, Collins remarked: “I am also lucky enough to inherit two superstars in Ricky Ruddock on the sales team, whom I worked with for over 15 years prior to even coming to GiG; and Rhea Craib, who has successfully delivered our B2B marketing strategy for the last 18 months.”
The team will be completed by the addition of 3 hires “starting in September”.
Original article: https://www.yogonet.com/international//noticias/2021/08/02/58622-gig-names-martin-collins-to-lead-sales-business-development
