Vietnamese bookmaker 12Bet, also known as 12betno1, announced Monday it is seeking to launch a new “online betting village” in Asia and Europe, expanding its reach in these regions. The company offers a range of betting options, including sports gaming, online casino, slot games, number games, keno, lottery “and especially esports betting.”
12Bet describes itself as “a prominent name in online betting in Asia and Europe,” including its home market of Vietnam. According to the firm, it was ranked 17th, out of 50, for online betting services worldwide by eGaming Review Magazine.
The company claims it offers its players “the highest odds,” including for a series of esports titles. Among titles covered by the bookmaker are popular products such as League of Legends, Mobile Union, CG: GO, and DOTA2.
“With strong capital potential and a global operation scale, 12Bet is constantly asserting its position in the international arena,” the company stated in a press release. Although currently facing stiff competition from many other betting sites, the bookie says it has “never lost” its position in Asia.
According to the company, in Europe, 12Bet has become a shirt sponsor as well as signed brand ambassador contracts with many big players and clubs.
The business further explained that 12Bet “quickly became a sought-after name in the online gambling community” because of its legality, diversity in games, special reward rate, attractive promotions, and many advantages. As for its iCasino offering, “12Bet Casino offers players a feeling of luxury and splendor like stepping into a famous international casino in the US,” the company added.