Serbia-based sports betting and gaming operator MerkurXTIP has entered into a partnership with Oddin.gg to make its way into the esports market.
The company notes that with its strategic entry into this vertical market, the operator not only strengthens its position in the industry but also “expands its offerings to meet the surging demand for esports betting.”
Oddin.gg is a B2B provider for operators seeking to integrate esports solutions. By leveraging Oddin.gg’s technology, MerkurXTIP aims to offer its customers “an outstanding esports betting experience with a wide range of markets and competitive odds.”
Marek Suchar, Co-founder and Managing Director, Partnerships, at Oddin.gg, said: “We are delighted to extend a warm welcome to MerkurXTIP as they become a part of the Oddin.gg family. The fusion of their extensive knowledge in the sports betting industry and our state-of-the-art esports solutions is poised to generate a great synergy, fostering success for both organizations.”
Nenad Aleksic, Head of Online at MerkurXTIP, commented: “As we continue to innovate and expand our offerings, entering the esports betting market is a natural progression for MerkurXTIP. By partnering with Oddin.gg, we can provide our customers with an exciting way of betting on their favorite esports events. We are confident that this collaboration will be a great success.”
Original article: https://www.yogonet.com/international/news/2023/06/06/67428-merkurxtip-partners-with-oddingg-to-establish-presence-in-esports-market