The upcoming edition of the iGB L!VE expo, set to take place on July 11-14 at the RAI Amsterdam in the Netherlands, will comprise 14,805 gross sqm dedicated to product exhibition, learning activities, and networking opportunities. The net figure, which reflects the space occupied by exhibitors, stands at 5,870sqm making it 30% bigger than the previous high of 4,513sqm recorded last year.
Confirming the double-digit growth, Naomi Barton, Clarion Gaming’s Portfolio Director responsible for the iGB L!VE brand, said: “This is outstanding news for industry professionals planning their visit to Amsterdam in July. A 30% year-on-year increase from what was already a strong base is a landmark achievement and underlines the huge faith that the industry has in the iGB L!VE brand.”
“The increase in floor space is reflected in the number of exhibitors who will have a presence in Amsterdam: that figure stands at 207 compared with the previous high of 173 – an increase of 20%. The fact that 2023 will be the biggest iGB L!VE by such a long way reflects its growing reputation for being a strategically pivotal not to be missed mid-year event in the iGaming industry calendar,” she added.
Naomi Barton, Clarion Gaming's Portfolio Director
The exhibitor line-up reads like a ‘Who’s Who’ of the industry, says Clarion, with leading affiliate brands including Bet365, 888, Betsson Group Affiliates, VBet, Mate Affiliates, N1 Partners, LeoVegas Affiliates and Betwinner featured alongside high-profile B2B names such as BetConstruct, Greentube, Amusnet Interactive, Pragmatic Play, Delasport, Softgamings, Paysafe and Jeton Bank.
In addition to iGB L!VE’S line-up of exhibitors, delegates will also have access to a stacked learning program. It will be delivered from the new iGB PULSE content theatre, workshop, and networking space which will also serve as a hub for industry media.
iGB L!VE will feature two content-rich days with streams delivered by teams of expert speakers. The schedule will be as follows:
Wednesday, July 12, will be dedicated to new markets. The business-centric topics will include a review of the Global iGaming map, an assessment of new frontiers within Europe, game content for new markets, localizing brands for Latin America, and a session examining the off-shore license.
Meanwhile, on Thursday 13, the focus switches to content specifically curated for the iGaming Affiliate sector. Key topics comprise an analysis of the winners and losers in the AI wars, the impact of Google updates and what they mean to affiliates, mastering influencer marketing, an SEO update including what to expect in Q3 and Q4 of 2023, and an assessment of the most promising geolocations.
The Opening Panel at iGB L!VE features senior policymakers and advisors representing France, The Netherlands, and Malta. The trio comprises Eric Sjöden, Presidency’s Advisor, European and International Affairs, at French Regulator ANJ; Geraldine Huijssoon, Head of Analysis and Research, Kansspelautoriteit, The Netherlands; and Dr. Martina Cilia, Senior Legal Counsel, Malta Gaming Authority.
Additional show features include iGB L!VE’S first Consumer Protection Zone (CPZ), which will host a collective of organizations comprising technology providers and not-for-profit organizations. Visitors attending the CPZ will lean more about the tools needed to ensure they are compliant in relation to issues such as affordability requirements, stake limits, and restrictions placed on marketing and advertising.
iGB L!VE notes that the upcoming edition provides “a vital mid-year opportunity” to connect with the industry’s best affiliates, suppliers, and operators and in the process take businesses “to another level of growth.”
“The show provides insight and access to the most advanced online betting and game development, assists business owners to enhance player retention strategies, and converts expert-led insights into tangible business growth strategies,” says Clarion.
Original article: https://www.yogonet.com/international/news/2023/06/16/67562-igb-lve-unveils-30-space-growth-ahead-of-july-edition-making-it-the-biggest-on-record