US sports betting giant FanDuel has announced a partnership with YouTube to extend a limited-time promotional offer to its customers. As an official sports betting partner of the National Football League (NFL), FanDuel’s offer involves access to NFL Sunday Ticket, one of the key products of the league, on YouTube and YouTube TV.
From August 21 to September 18, new customers placing a $5 bet on FanDuel Sportsbook will receive $200 in bonus bets and a $100 discount on NFL Sunday Ticket from YouTube and YouTube TV, the operator said in a statement. Existing customers betting the same amount will also obtain a $100 discount on NFL Sunday Ticket. YouTube is the designated platform for NFL Sunday Ticket, providing access to live out-of-market Sunday afternoon games throughout the NFL regular season.
This initiative is part of FanDuel’s broader campaign as it enters its third year as an official sports betting partner of the NFL. The company will also introduce a fresh advertising campaign during the season, along with new product features including Parlay Hub and FanDuel Explore.
“Partnering with YouTube to help deliver NFL Sunday Ticket on YouTube and YouTube TV to our customers places FanDuel squarely at the intersection of one of the most valued sports and media offerings in the world,” said Mike Raffensperger, Chief Commercial Officer, FanDuel.
“This partnership makes FanDuel the only category partner making it easier for fans to access every out-of-market Sunday afternoon NFL game and elevates the sports betting and entertainment experience for millions of fans across the United States.”
Moreover, FanDuel is launching FanDuel Explore alongside the NFL season. This new product offers a simplified betting experience, presenting users with narrative-driven question format bets like ‘Who Will Win This Game?’. FanDuel Explore seeks to cater to fans of varying experience levels, providing them with a streamlined platform for engaging with wagers during the NFL season.
Original article: https://www.yogonet.com/international/noticias/2023/08/23/68437-fanduel-teams-up-with-youtube-for-nfl-sunday-ticket-promotion-introduces-new-betting-features
