SBC and the Brazilian Institute of Responsible Gaming (IBJR) have entered into a deal that will see the Brazilian institution taking on the role of strategic partner. The partnership was formalized ahead of the upcoming SBC Summit Rio, the newest addition to SBC’s events roster. The betting and gaming event will take place from March 5 -7 at the five-star Windsor Barra Hotel.
According to a press release, the strategic partnership “will provide IBJR with a platform to spread its message about responsible gambling and effective regulations.” Meanwhile, for SBC, its partnership with the Brazilian institution will not only aid in raising awareness for the event across the region but also “help solidify SBC Summit Rio as the premier gathering for senior industry executives interested in the Brazilian market.”
Andre Gelfi
Andre Gelfi, President of IBJR, said: “It is an honor for IBJR to be partnering with SBC for the inaugural SBC Summit Rio. As this will be the first event in a regulated Brazil, it is important for us to partner with a company that helps bring the industry together to discuss all the pressing issues in the country and supports our values with their educational content and efforts.”
“We see this as a fantastic opportunity to meet thousands of delegates looking to capitalize on the burgeoning opportunities in Brazil, in a sustainable and responsible manner,” he added.
For his part, Cristian Robalino, VP of Marketing SBC Americas, commented: “As defenders of fair, effective policies and regulations, the IBJR has proven invaluable to the Brazilian market and its continued development.”
“Tapping into IBJR’s regulatory and responsible gambling expertise will help elevate our understanding and expertise in this market even further, providing benefits not just to us as event organizers, but also to the wider betting community, including operators, affiliates, suppliers, and even sports teams,” he noted.
Cristian Robalino
IBJR was founded in March 2023 through the collaborative efforts of global betting companies Bet365, Flutter, Entain, Betsson Group, Betway Group, Yolo Group, NetBet Group, KTO Group and Rei do Pitaco. With the Brazilian market on the cusp of legalization, IBJR’s main objective is “to contribute to the facilitation of a regulated and safe environment for Brazilian bettors, whilst also ensuring fruitful and sustainable regulations for regional operators.”
With a focus on regulations, localized product offerings, sports integrity, and data rights amongst other topics, SBC Summit Rio aims to bring together over 2,000 locally based and global senior executives.
Throughout the event, participants will receive an educational experience as 150 speakers share their perspectives on the current and future opportunities and challenges in the Brazilian market. Additionally, the exhibition floor will host 70 brands across the event, providing delegates with the chance to witness the latest technologies, products, and services the region has to offer.
Original article: https://www.yogonet.com/international/noticias/2023/09/28/68968-sbc-and-the-brazilian-institute-of-responsible-gaming-ink-deal-ahead-of-inaugural-sbc-summit-rio
