Betting services supplier SIS (Sports Information Services) has agreed a deal to offer its 24/7 esports betting product , Competitive Gaming, through Playtech‘s online and retail sports betting platforms.
The entire library of SIS‘ Competitive Gaming content, with over 150,000 annual events provided across ebasketball and esoccer contests between gamers, will be accessible to Playtech‘s global network.
The agreement, which extends an existing partnership whereby SIS supplies its racing and numbers products via Playtech, is the latest step within the stated plans of the supplier to further develop relationships with leading platforms.
The Competitive Gaming solution produced entirely in-house and with integrity at its core, is assigned to deliver margins around the clock and boost Playtech’s content portfolio. This latest agreement follows recent integrations with bet365 and Betsson operators.
Andy Kelly
Andy Kelly, Head of Commercial Partnerships at SIS, said: “SIS and Playtech have a longstanding and successful relationship through our racing and numbers products. We are pleased to strengthen this relationship further with the inclusion of SIS Competitive Gaming.”
“Playtech customers will now have access to our market-leading offering of highly competitive esoccer and ebasketball contests offering high margins and unbeatable integrity. The product will be launched both online and via Playtech SSBTs to include full data and streaming,” he stated.
SIS Competitive Gaming is the only esports product available on the market to have been awarded the Esports Integrity Commission’s (ESIC) Gold Standards, that recognize levels of integrity and safety in the esports betting industry. Every contest also features live commentary and on-screen graphics, including betting prompts.
In yet another agreement signed to expand the company’s operations, in December 2023, SIS announced a long-standing partnership with Inspired Entertainment. The deal introduced five newly upgraded products to SIS’ 49’s offerings with improved virtual horse and greyhound racing.
