Monografie, the company responsible for the organization of SAGSE Latam 2025, announced the agenda of conferences for this week’s 33rd edition of the event. The show is set to address the most important topics related to the gaming industry in Latin America.
The event will take place on March 19 and 20 at the Hilton Buenos Aires Hotel and Convention Center. On the first day, the SAGSE Summit, a closed event by invitation and confirmation, will take place in rooms B and C of the Atlantic Hall.
Conference Agenda
8:30 – 9:30 am: Accreditation and Welcome Breakfast for attendees.
09:30 am: Opening remarks by Jesús Acevedo, President of the Buenos Aires City Lottery (LOTBA).
Block 1 of conferences: Latin American Regulatory Landscape
9:40 am – 10:50 am: Regulatory Update Panel in LATAM. Current situation, regulatory challenges, and opportunities in each country.
Speakers:
Argentina (9:40 am – 9:55 am) Ida López, President Alea.
Chile (9:55 am – 10:20 am) Cecilia Valdés, ACCJ.
Paraguay (10:20 am – 10:35 am) Livia Esther Buzó de Villamayor, General Technical Coordinator, CONAJZAR and Abg. Giovanna Magalhães U., APEJA.
Brazil (10:35 am – 10:50 am) Georges Didier Flores, Regional Director for Latin America, GLI.
Bonus Track Block
10:50 am – 11:05 am: Sports Betting. The science of sports betting: how psychology and scientific data drive sports betting.
Speaker: Amram Vita, Managing Director LATAM & CCO First In Sports.
Block 2: Legal Framework, Security and Responsible Gaming
11:00 am – 11:20 am: New Mandatory Compliance Regulations in Argentina.
Speakers: Agus Diaz Funes & Tomás E. García Botta, MF Estudio.
11:20 am – 11:40 am: The Fight against Illegal Gambling in the City of Buenos Aires.
Speakers: Dr. Adrián Patricio Grassi, Undersecretary of Judicial Affairs of the Ministry of Justice CABA. Dr. Juan Rozas, Criminal, Contraventional and Misdemeanor Prosecutor CABA. Head of FEJA. Moderator: Dr. Ezequiel Domínguez. Director of LOTBA SE.
11:40 am – 12:00 pm: Child Cybergambling: How to Protect Minors in the Digital Environment.
Online gaming and gambling by minors in Latin America: how to prevent fraud and ensure safe access. Speaker: Samer Atassi, Jumio.
Is this real? Prevention through dialogue and questions in order to promote critical and careful uses in the interaction with technologies. Speaker: Santiago Stura, Coordinator of Institutional Communication of the NGO FARO DIGITAL.
Hilton Hotel, Puerto Madero, Buenos Aires
Block 3: Opportunity in Brazil and Market Expansion
12:00 pm – 12:20 pm: “Customer Engagement: Key to Success in Gambling”. Speaker: Sofia Muñoz, Senior Sales Manager SpLatam/Braze by @RocketLab.
12:20 pm – 1:00 pm: News, Marketing and Payment Methods in Brazil.
How to understand the Brazilian player/market. Speakers: Natalia Nogues, CEO Control F5 | Founder and Director at AMIG | MBA em Gestão Estratégica. Leonardo Baptista, CEO & Co-Founder at Pay4Fun Payment Services – Pay4Fun Pagamentos S/A.
10 effective affiliation strategies. Cases new regulation Brazil. Speakers: Paulo Giliade. CEO Axtro Group. Ignacio Fiorentino. Sales Manager Latam Lgaming Affiliate Network.
1:00 pm: Closing Talk and Networking Cocktail. Final reflections on the event and exclusive networking with speakers and leading executives.
This cycle of congresses, in addition to generating a networking space for executives and industry stakeholders, seeks to achieve the following objectives among its participants:
- Regulatory update of key markets in LATAM.
- Strategies for expansion in Brazil and emerging markets.
- Measures against illegal gambling and money laundering.
- Integration of AI, Big Data, and Blockchain in the sector.
- Strengthening of digital marketing and sports strategies.
- High-level networking spaces with speakers and leading executives.
Pre-registration (exclusive for regulators, operators, and sponsors) online here.
Original article: https://www.yogonet.com/international/news/2025/03/18/98496-sagse-latam-2025-confirms-conference-schedule-for-33rd-edition-in-buenos-aires