Lotto placed an advertisement for for its EuroJackpot game on the website girlscene.nl – a site which mainly targets minors.
Dutch law prohibits promoting gambling related games to minors as they are at a higher risk of developing an addiction.
Lotto failed to respond to cease and desist action sent by the KSA, which has resulted in the penalty.
A statement from the KSA said: “The KSA continues to monitor whether games of chance providers target vulnerable groups, such as minors, with their advertisements. If this is the case, the Ksa can take enforcement action.
“Providers are always responsible for all their advertisements, even if they have their advertisements taken care of via third parties such as advertising agencies.”
Earlier this year, the KSA issued €600,000 worth of fines to two different operators for offering illegal gambling in the country related to Fifa Ultimate Team.
Original article: https://igamingbusiness.com/ksa-hits-nederlandse-loterij-with-e10000-penalty-for-advertising-to-minors/
