GNOG participated as a minority investor in Boom’s most recent financing round along with the likes of online casino and sports betting operator Rush Street Interactive (RSI), which also became a minority investor.
The content part of the agreement grants GNOG access to Boom’s portfolio of products and services including its casino game library and remote game server, as well free-to-play and real money sports betting games.
GNOG will also secure market access in Ohio via Boom’s rights in the state, while Boom will develop a custom and exclusive games library in collaboration with GNOG.
“Boom’s team has an impressive track record in the gaming industry, and we believe this partnership will help GNOG continue to differentiate itself in the market with a premier, unrivalled gaming product,” GNOG president Thomas Winter said.
Read the full story on iGB North America.
Original article: https://igamingbusiness.com/gnog-becomes-minority-invester-in-boom-entertainment/
