This year’s edition of the Betfred St Leger Festival will take place on 14-17 September.
The sponsors will also have branding tied to other races, including the May Hill Stakes, the Doncaster Cup and Champagne Stakes.
“To have the Betfred name attached to the St Leger Festival is not just a sponsorship but a privilege,” said Fred Done, CEO of Betfred. “I am proud to be associated with the world’s oldest classic which is obviously synonymous with great horses like Triple Crown winner Nijinsky, Dunfermline for the Queen and Oh So Sharp for Sir Henry Cecil.”
Martin Cruddace, CEO of ARC, said the company was pleased to have Betfred involved in sponsoring the St Leger Festival.
“We are absolutely delighted to welcome Betfred as the headline sponsors of the St Leger Festival and of the Betfred St Leger itself,” said Cruddace. “Fred Done and his team have long been keen supporters of British racing, and the inclusion of this historic race meeting into their sponsorship portfolio is another indication of their commitment to the sport.”
“The whole sport is extremely fortunate to benefit from working in partnership with Fred and his team and we very much look forward to a fantastic Betfred St Leger Festival in September.”
Last month, it was announced that Betfred would be the new sponsor of the Oaks and the Derby at Epsom Downs.
Original article: https://igamingbusiness.com/sports-betting/horse-racing/betfred-to-sponsor-st-leger-festival/
