Before we release the iGB-Pentasia Salary Survey’s full breakdown of sector pay and growth markets, Brooke Petersen outlines the shifting demands from workers, charts changes in sentiment from others and looks at succession planning.

Demand for senior and mid-level talent

Senior and mid-level roles remain in high demand, especially for product managers, developers and data analysts. Companies prioritise expertise that drives product development and innovation.

Business development managers (BDMs) and director-level positions are also sought after. These positions emphasise niche experience and strategic leadership, crucial for navigating market dynamics and growth.

iGB-Pentasia Salary Survey - Brooke Petersen
Salary growth is slowing, but mid- to senior-level roles still command big salaries, says Brooke Petersen

Salary growth slows

While overall salary growth has slowed, companies still offer higher compensation for mid- to senior-level roles, reflecting the value of experience. However, there is less flexibility for junior roles, the iGB-Pentasia Salary Survey found. This trend suggests a market that rewards expertise but is cautious about overall cost increases, ensuring sustainable operations while still attracting skilled talent.

Remote fizzling out

Hybrid work is now the norm, with fully remote roles less common outside of tech and data positions. While tech candidates prefer fully remote options, other departments are moving to hybrid models, requiring proximity to an office. However, companies insisting on full-time office work face challenges in attracting talent, highlighting a preference for flexibility.

Caution in hiring and longer processes

Businesses are adopting a more cautious approach to hiring, leading to longer recruitment processes. Tighter budgets and conservative post-pandemic strategies are driving this trend, potentially impacting talent acquisition as companies take time to align with long-term goals and manage the challenges of succession planning.

Demand for data and tech talent

Demand for these roles remains strong, especially for frontend developers, BI developers and data scientists. Skills in web3, crypto and data algorithms are particularly sought after. As the integration of crypto with gaming gains importance, companies are seeking talent that can bridge the gap between technology and emerging market trends, driving innovation and competitive advantage.

Retention and succession struggles

Succession planning and retention are critical challenges for igaming companies, as they struggle to maintain leadership continuity and keep top talent engaged. Effective strategic human capital management is essential to navigate these complexities, ensuring that businesses can adapt and grow with stability. 

Many companies are addressing these challenges by partnering with human capital experts, such as Conexus Human Capital, which provide specialist services like talent strategy consulting, organisational design and executive coaching. These services help organisations create a clear path for leadership development and build a work environment that attracts, develops and retains high-calibre talent, positioning them for long-term success.

Read Alastair Cleland’s introduction to the iGB-Pentasia Salary Survey 2024

Check back tomorrow, when we dig into DEI and showcase the hottest hiring markets globally.

Original article: https://igamingbusiness.com/people/igb-pentasia-salary-survey-2024-2/

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