Player Account Management (PAM) platform provider Pragmatic Solutions announced that its technology is now live in Brazil with locally licensed operator EstrelaBet.
Pragmatic Solutions technologies have been tested and certified by Gaming Laboratories International (GLI) and accredited as fully compliant with Brazil’s new iGaming regulations, which came into force on January 1, 2025.
“As one of the biggest operators in Brazil, EstrelaBet is renowned for its strong presence in the national sports betting scene, in addition to its extensive games and casino offering. By adopting Pragmatic Solutions’ market-leading iGaming PAM platform, EstrelaBet benefits from a compliant, secure, and highly flexible technology stack tailored for success in Brazil’s newly regulated market,” according to a press release.
From the 1st of January, Brazil’s Ministry of Finance introduced new regulations addressing safer gambling, bonus and promotional offers, and advertising. Pragmatic Solutions notes it rapidly adapted its technology to support compliant operations within these requirements, ensuring its PAM platform provides operators “with complete confidence that their operations align with Brazilian government standards.”
“As the iGaming industry continues to expand across Latin America, Pragmatic Solutions’ scalable, robust, and customizable platform has become a go-to solution for operators seeking to thrive in regulated markets. With compliance assured, operators in Brazil can confidently rely on the platform to remain within legal boundaries while driving growth,” the company noted.
“Compliance is a critical consideration for operators in the rapidly expanding Brazilian betting market, said Lloyd Lemmon, Director of Legal and Compliance at Pragmatic Solutions. “The new regulations mark the culmination of the government’s phased regulatory program. In such a dynamic environment, operators need assurance that their technology partners are fully compliant, and we are proud to provide that confidence to our clients.
For his part, Luis Spencer, Head of Sales at Pragmatic Solutions, commented: “Our growing client base in Brazil and across Latin America reflects the trust operators place in our technology. Ensuring full compliance has been a key driver of our success.”
“We provide operators with the peace of mind needed to navigate local regulations while maintaining high performance and achieving growth. Winning the Best Platform Provider of the Year at the SBC Awards Latinoamérica highlights our commitment to supporting our clients’ success. As the leading standalone platform provider in the region, we look forward to continuing to fuel our clients’ growth with scalable, robust, and flexible technology,” he added.
Pragmatic Solutions’ iGaming platform enables operators to control and customize multiple brands and end-to-end player experiences while adhering to complex regulations, protecting customers, and minimizing fraud. The platform’s API-based modular architecture enables seamless integration with third-party providers, allowing operators to adapt to market demands and introduce new functionalities without compromising compliance or performance.
Original article: https://www.yogonet.com/international/news/2025/01/15/91915-pragmatic-solutions-launches-its-technology-in-brazil-with-estrelabet
