Gambling law and regulation conference Regulating the Game announced an insightful session titled “Industry Collaborations in Research,” presented by Tracy Schrans, President of Focal Research Consultants.
This session will delve into findings from Focal Research’s groundbreaking collaboration with the University of Nevada, Las Vegas International Gaming Institute, addressing the critical question: Is there a right time to interact with players during a continuous play session?
The presentation will feature:
- An in-depth analysis of real-world behavioral tracking data.
- Insights into who is more likely to engage in extended play sessions and why.
- Practical implications for safer gambling practices, including identifying optimal times for player interactions to prevent and minimize harm.
“While the findings challenge traditional assumptions about continuous play and risk, they provide invaluable guidance for shaping best practices around player interactions,” the organizers detailed.
Tracy Schrans, alongside Dr. Tony Schellinck, pioneered the use of player-tracking data to develop algorithms for detecting and managing customer risk and harm. As President of Focal Research Consultants, she leads innovative research and collaborates with global stakeholders to set new standards for responsible gambling. Her work has received international acclaim for leveraging data and technology to identify at-risk gamblers and implement harm mitigation strategies effectively.
“Through research-driven insights, we can redefine when and how to engage with players in ways that prioritize their safety and well-being,” said Tracy Schrans. “This session highlights the power of collaboration between industry and academia to advance responsible gambling practices.”
Tracy Schrans
Attendees will gain actionable insights into how cutting-edge research can drive more effective gambling harm prevention strategies. “This session is a must for industry leaders, regulators, and stakeholders seeking to enhance their understanding of player behavior and develop evidence-based solutions,” organizers noted.
Regulating the Game is a flagship event, that brings together global leaders, regulators, and industry professionals to tackle public policy and regulatory challenges. The conference fosters meaningful dialogue and innovation to support efficient and effective gambling regulation. The conference will be held at the Sofitel Sydney Darling Harbour from March 10–13, 2025.
For more information about the conference, sponsorship, or exhibition opportunities, details of previous pitchers and to apply, visit the conference website or contact the event’s organizers via email.
